My name is Lidiya and I am a digital marketing practitioner, with vast experience in email marketing, social media and digital advertising. I have completed a postgraduate degree in Corporate Public Relations in November 2013, specializing in crisis communication. The case study I chose to focus on as part of my dissertation research was BP and the 2010 Gulf of Mexico oil spill crisis. If you are interested in the topic, you can explore some of my findings here, in the first rather academic section of my blog. The rest is dedicated to social media, digital marketing, PR, technology and other subjects that are of interest to me.
I hope you find the topics I’m discussing interesting and useful and would be very happy to see your opinion in the comments section below the posts. If you’d like to contact me, you can follow me on Twitter or connect with me on LinkedIn. You can also join my LinkedIn group and participate in discussions on a variety of topics.